Prompt guideExpand the book
Research · Diagnose
Expand the book
When to use
They want us in another part of the group.
- They want you in another part of the group.
- The SWOT is about this move, not the company in general.
- No new numbers.
You will need
- Customer name
- The account you already work with.
- New area
- Where they want you next.
The prompt
Complete a SWOT for taking our work with into . Strengths and weaknesses must be ours. Opportunities and threats must be theirs. Four bullets each. No new numbers.
What good looks like
Example: not a client result
A SWOT for this move. Ours in strengths and weaknesses. Theirs in opportunities and threats. Four bullets each. No new numbers.