Prompt guideCompetitive defence
Research · Diagnose
Competitive defence
When to use
A rival is in the account. You need a brief, not a rant.
- A rival is in the account.
- You need a brief, not a rant.
- Guesses must be labelled.
You will need
- Competitor name
- The rival targeting the account.
- Customer name
- The account they are in.
- Notes
- Attach them. Three things you do that they cannot match.
The prompt
is targeting . Using only the attached notes and what I typed, draft a defensive brief: what they will offer, three things we do that they cannot match, and the one conversation we must have this week. Label anything you guessed.
What good looks like
Example: not a client result
What they will offer, three things we do that they cannot match, and the conversation this week. Guesses labelled.